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The standstill I wrote about in my last post has been interrupted for now
by a few .co.uk and other mainly .de ccTLDs sales.
The figures for domains sales as reported by DNJournal show three .co.uk
in the top 20.
Coming in at second place (first place was taken by Intranet.com for USD
160,000) is 'sale.co.uk' having been sold for GBP 37,500 (USD 60,000).
Followed close at fifth place was 'SmartFleet.co.uk' for GBP 18,000 ($17,280)
and a third .co.uk extension on 16th place was taken by 'ExhibitionStands.co.uk' sold for USD 8,000. All above
domains sold by sedo.
While other country code domains are not listed in the top 20, it is
interesting to notice that an .info took the number 6 spot. 'Media.info' sold by
afternic for USD 15,000.
Also noteworthy might be a dot-net sale ‘Waterhouse.net’ by DomainNameSale for
USD 7,500 on sixth place.
Besides the above mentioned country codes, sales are followed by quite a
few additional German .de domain names beginning with the highest price paid
for 'Reiserücktrittskostenversicherung.de' selling for EUR 5,000 (USD 7,300).
This word translates as ‘Travel-cancellation-reimbursement-insurance’ It takes
4th place and was sold by sedo.
One listed French domain, ‘OffreEmploi.fr’ - Employment offers, sold for
EUR 5,000 (USD 6,700) and for even less were a bunch of mainly
German domains. One .us 'ThetaHealing.us' sold by sedo for USD 3,000.
More power to the European country code domains market.
As the last two weeks of domain sales are reported by DNJournal
the first thing that get noticed is that all the top sales are dot-coms.
What you expect you might think, but it strikes me as absolutely strange
that the highest country code domain sold and reported during the last
two weeks Parent.co.uk is the highest European country code domain sold.
Of course there is the possibility that a dot-de, dot at or dot-fr and other ccTLDs did get sold but not reported, have been overlooked or were vailed in private transactions.
But this is not the first time I have noticed this trend of (old) country code domains not being sold. The highest dot-de sold this past week Fest.de did not even bring EUR 5000! This is a one word top level keyword domain and it is worth much more.
The highest price paid for a dot-eu went for Compliance.eu
for only USD 4650, a Belgian domain (yes they do have their own
extension) OneDrive.be, sold for EUR 3000 and, whow! believe it or not
digitalwaagen.at an Austrian domain was sold, however it brought in
small change at USD 1915.
Could it really be true
that for over two weeks, no other significant dot.at sale occurred, I mean they are twice as
many people living in Austria than in Belgium, so something should
Meanwhile at the dot-com market Dumster.com
was sold for USD110,000, BudgetDirect for USD 50,000 and another
two letter domain IdentityProject.com fetched USD 30,000. Bravo.
What is happening here?
begins to believe the Europeans just do not believe in the power of a
strong domain name such as the dot-coms selling week after week. In
addition I believe European just are not willing to or can't pay the price for a top
level domain. They would rather construe a long mumble-jumble domain
name for the low price of the simple domain registration.
Living in Germany I am amazed how many bad domain name and email
addresses are used by business that I came across every day. Hyphens flying all over the place and
domains are construed in any lets-just-go-for-it way, that there can be no way
they end up in the first pages during an Internet search.
seems to me that to many business in Europe have not even bothered to
understand what a domain name should be and what it is to do and can for a
important thing here seems to be get the name of the business owner,
together with the profession they are in and combining the whole thing
in a long twisted domain name that will never make it onto the
As if Jobs-Wozniak-Garage dot-com could have ever been a
great domain name.
The highest dot-de sold ever was
shopping.de for a little under EUR 2,000,000 and Kredit.de brought in a
fairly good price as well. But that was 5 years ago. Maybe the people
who bought those two, scooped up everything else in Europe.
best European domain extensions might have been sold already, but
still, it would be reassuring to see signals that ecommerce
is advancing a bit more rapidly in Europe as it does elsewhere. Judging from domain
sales of European country code domains, it seems we in Europe are at a standstill.